What is Baby Safety Month?
Every September is Baby Safety Month, sponsored by the Juvenile Products Manufacturers Association, in partnership with JPMA Cares. This year, JPMA is helping educate parents and caregivers on safely choosing and using juvenile products, while encouraging those around us to become safety ambassadors. This year’s Baby Safety Month campaign provides knowledge and information to parents and caregivers everywhere who seek to provide the safest environment for their children.
How you can promote Baby Safety Month
As a safety advocate, there are several ways in which you can help promote this very important awareness program to your audiences. Social media posts, blogs, email blasts to your subscribers and even simple shares and retweets can promote these very important safety messages to parents and caregivers everywhere.
To assist in making this as easy as possible for you to participate, we have listed sample hashtags, social media messages, blog posts and images of our collateral pieces that can be used via your own communication outlets. If you have any questions, please reach out to Amy Chezem at achezem@jpma.org.
Recommended hashtags:
#JPMABSM
#BSM2024
#JPMABABYSAFETYMONTH
Images to include in social media posts can be found here. Don’t forget to tag us @JPMACaresParents.
Sample Social Media Copy:
Facebook: @JPMACaresParents
- September kicks off #BabySafetyMonth. @JPMACaresParents helps you safeguard your home for your little loved ones. #JPMABSM
- September is #BabySafetyMonth, a campaign to raise awareness of properly choosing and using baby products. Don’t forget — a sure-proof way to prevent injury is direct supervision! #JPMABSM
- September is #BabySafetyMonth. Consider childproofing an on-going process. #JPMABSM
- September is #BabySafetyMonth. Did you know? Most injuries can be prevented! Parents and caregivers play a huge role in protecting children from injuries. Enter to win great products every week in September! #JPMABSM
- Make every night a safe night. Learn more about safe sleep for babies at www.babysafetymonth.org #JPMABSM
- Did you know? All 50 states have laws that require the use of a car seat? Visit https://jpmacares.org/baby-safety-month to learn more. #JPMABSM
X: @JPMACaresParents
- It’s #BabySafetyMonth! Choose & Use safe products every time. Everywhere. #BSM2024
- September is #BabySafetyMonth. Learn how to safeguard your house for baby at every age. #BSM204
- Whether it's in the home or on the go, be certain that gear and toys are appropriate for your child. #BabySafetyMonth
- Do a daily check: inspect products and discontinue use when needed. #BSM2024
- The safest place for baby to sleep is in a bare, JPMA Certified crib. #BSM2024
Instagram: @JPMACaresParents
Weekly Prize Bundle Giveaways- Be sure to check JPMA Cares Parents Instagram page on how to win cool prizes for you and baby! Be sure to connect with @JPMACaresParents often throughout September for safety tips, helpful hints and more.
- Read and follow all manufacturer’s instructions, recommendations for use, and warning labels. #BSM2024
- Be confident you are doing everything right when it comes to baby’s safety. #JPMABABYSAFETYMONTH
- Look for potential hazards and take action to safeguard. #JPMABSM
- New baby products meeting current safety standards are the safest option. #BSM2024
- We are proud to be a Baby Safety Ambassador. Take the pledge. https://www.jpma.org/page/bsm_home #JPMABSM
YouTube: @TheJPMA
See below for a few videos you can share with your audience. Be sure to check out our YouTube channel for more safety videos in the coming weeks!
Copy for Emails and Newsletters:
*Please note we’d be happy to help customize a message for your audience!
Every September is Baby Safety Month, an awareness program originally created by the Juvenile Products Manufacturers Association (JPMA). Baby Safety Month raises awareness and provides knowledge on how to keep little ones safe.
This year, we are helping JPMA educate parents and caregivers on the safe selection and use of juvenile products, while encouraging those around us to become safety ambassadors. As a parent or caregiver, you play a huge role in protecting children from injuries. Choosing the right baby products for your family can be overwhelming, but safety should never be compromised. Be confident that you are doing everything right when it comes to your baby’s safety.
Be sure to check BabySafetyMonth.org frequently for more information regarding this campaign, and for information on how you can keep your home safe for your little ones. Don’t forget to enter our weekly prize bundle giveaways for a chance to win great baby products from valued manufacturers and partners.