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JPMA Helps Defeat California Labeling Legislation

Monday, September 14, 2015   (0 Comments)
Posted by: Lauren Schoener-Gaynor
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Over the past several months, JPMA has openly opposed legislation in California that would adversely affect the Juvenile industry. Earlier this year, Senator Mark Leno (SD-11) introduced SB 763, a bill that would have required manufactures to label whether or not a product contains added flame retardants. JPMA expressed to various stakeholders that the bill will unnecessarily confuse and mislead consumers about the potential safety of the identified products, impose an added labeling requirement for products, even in the absence of flame retardants, and pose unnecessary and burdensome costs and obligations on both manufacturers and retailers. 


JPMA's Director of Regulatory and Legislative Affairs, Mark Fellin, traveled to California several times to testify on the industry's behalf and to meet with the various stakeholders on this issue. Additionally, Mr. Fellin authored an op-ed discussing the negative impact the regulation would have on the industry. After months of negotiations, the California General Assembly Appropriations Committee amended the bill to only require those manufacturers who intentionally add flame retardants to have to disclose this information on a label. 


Senator Leno recently removed SB 763 from consideration for this legislative cycle. While work on this issue will likely continue in 2016, this change in course was a win for consumers and our industry. It could not have been made possible without the support of several of our California based manufacturers who not only lobbied on our behalf, but also provided the necessary data and insights to aid in this effort. It was because of our manufacturers that got involved that we succeeded in our efforts.


If you have any questions on this issue, please do not hesitate to contact JPMA's Director of Regulatory and Legislative Affairs, Mark Fellin at or 202-429-0436.

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